Think Outside The Box
Our product is tricky. How do we design so that it is not just merely a box like storage? I keep on falling into the trap of designing a storage box or a bike. Why would we design a box when there are many variations out there for bikes already? If we can’t think outside the box, then what is the purpose of our design statement?
-wes
1st one, 2nd row, is some dr. suess craziness — (childrens author/illustrator who designs the weirdest contraptions)) –